CultureCastINTELLIGENCE

Predictive Cultural Attraction & Crowd Engine

science centerEIN: 94-1156382 • Form 990 Filings

California Academy of Sciences

Aquarium, Planetarium, Rainforest, and Living Roof Under One Living Dome

55 Music Concourse Dr, San Francisco, CA 94118
Median Dwell: 3.4 hrs
Official Website
Bang-for-Buck Index
74.6/100
Rank #8 NationallyDedicated Crowd Forecast →
Living 4-Story RainforestDynamic Pricing ModelGolden Gate Park Anchor
Adult Admission$44.50Child: $34.50
Net Endowment (990)$410.0M8.2x Annual Op Revenue
Annual Attendance1.4M4.6 ★ (29,400 reviews)
Philanthropic Subsidy$34.22 / visitUnderwritten by donors & trusts

Curatorial Scope & Collection Architecture

Based in San Francisco’s Golden Gate Park, the Cal Academy is a renowned scientific and educational institution dedicated to regenerating the natural world through innovative exhibitions and research.

Civic Free Days & Community Policy

Quarterly Free Admission Days for SF residents by neighborhood zip code.

30-Day Forward Crowd Forecast

Predictive hourly density curves combining search intent, seasonal trends, and local mobility

Low Moderate Busy Peak
Tuesday, 2026-09-01Busy Density (86/100)

Recommended Entry Window: Before 11:00 AM or after 3:30 PM

Forecast StatusClear / Climate Controlled

Hourly Crowd Density Curve (10 AM – 5 PM)

34%
10 AM
65%
11 AM
82%
12 PM
86%
1 PM
79%
2 PM
69%
3 PM
47%
4 PM
26%
5 PM

Total Cost of Visit Calculator

Itemized expense simulation factoring admission tiers, concession markups, parking fees, and pass discounts.

2
1
0
0
Estimated Total Visit Outlay
$214.50for 3 people
Admission Tickets$123.50
Parking$28
Onsite Dining$63
Cost / Person:$72
Cost / Dwell Hour:$63.10/hr
💡 Cost Optimizer Tips

Take advantage of Quarterly Free Admission Days for SF residents by neighborhood zip code..

Public transit or nearby garage apps save up to $14 on parking.

IRS Form 990 & Endowment Transparency

EIN: 94-1156382 • Fiscal Year 2024 Filings

501(c)(3) Verified
Endowment Size$410.0M8.2x Program Revenue
Philanthropy & Grants$46.2M44.0% Support Ratio
Admissions Revenue$49.8MOperating Gate Intake
Donor Subsidy / Visit$34.22Philanthropic Underwriting
Total Operating Expenses: $94.5MFiscal Deficit: $-4.2M

Cal Academy of Sciences’s endowment covers approximately 52 months of operating overhead. Every visitor admission is offset by $34.22 in contributed donations, grants, and investment yields.

Institutional Elasticity & Gate Revenue Simulator

Empirical demand curve simulation calibrated to elasticity coefficient (-0.68)

Elasticity: -0.68
Modeled Adult Admission Ticket Price$49.50
Free ($0)Current: $44.50Premium ($90)
Price Adjustment
+11.2%
vs. $44.50 baseline
Projected Attendance
1.2M(-7.6%)
Annual Foot Traffic
Projected Net Gate Revenue
$61.7M(+$1.6M)
Annual Ticket Gross
Low Risk — Revenue Accretive

Minimal friction on philanthropic conversion pipeline.

Frequently Asked Questions & Visit Logistics

How much does admission cost?

General adult admission is $44.50, children $34.50, and seniors $38.50.

Are there civic free days or discounts?

Quarterly Free Admission Days for SF residents by neighborhood zip code.

How long should I plan to visit?

Mobility data indicates visitors spend a median dwell time of 3.4 hours to explore the full permanent collection and grounds.

What are the parking and dining options?

On-site garage/lot parking is approximately $28. Dining is serviced by The Academy Cafe & Terrace ($21/meal).

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